The mission of the Avon Foundation Breast Cancer Crusade is to raise funds and awareness for advancing access
to care and finding a cure for breast cancer, with a focus on the medically underserved. From its launch in 1992 through 2007,
the multi-faceted initiatives of the Avon Breast Cancer Crusade have raised and awarded more than $525 million to the breast
cancer cause worldwide. Funding is awarded to five areas: breast cancer education and awareness, screening and diagnosis,
access to treatment, support services and scientific research. Avon now supports programs for breast cancer in some 50 countries
around the world.
Knowing that breast cancer is the most commonly diagnosed cancer among women, the goal of the Avon Foundation
Breast Cancer Crusade is to benefit all women. However, there is special emphasis on reaching medically underserved women,
including low-income, elderly and minority women, and women without adequate health insurance. Reversing historical disparities
in breast cancer care is a priority of the Avon Foundation Breast Cancer Crusade.




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Join the Avon Foundation in our efforts to improve the lives of women and their families. You can make a difference.
FIND A CURE!
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October is Breast Cancer Awareness Month, and the Avon Foundation has lined up events to raise awareness
and funds to encourage access to care and finding a cure.
In the C/21 and C/22 brochures, new pink ribbon products are prominently featured, along with a letter
from Avon Chairman and CEO Andrea Jung to your customers. One hundred percent of the profits from each product will be donated
to the Avon Breast Cancer Crusade.
Proceeds from the sale of Pink Ribbon Products, as well as from the Avon Walk for Breast Cancer are
funding the incredible Love/Avon Army of Women program. This groundbreaking partnership between the Avon Foundation and the
Dr. Susan Love Research Foundation aims to move "beyond a cure" by enlisting one million healthy women in the U.S. as volunteers
in scientists' breast cancer research studies. This will enable researchers to work outside of a lab setting in studying what
happens in women before breast cancer occurs…and how to prevent it.




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